TEXT, TALK & TRADE
The SAZsport SnowTestival, powered by SPORT 2000 & INTERSPORT Germany, returns for its second edition from January 25 to 27, 2026 in Kühtai.
For three full days, everything will once again revolve around the latest trends and innovations in skiing.
Alpine skiing, freeride, and ski touring. Ski boots, gloves, helmets, goggles, and other accessories.
With even more exhibitors in 2026, this exclusive event for all winter sports retailers offers the perfect platform to thoroughly test the latest products, discover new brands, prepare orders for the upcoming winter season, build valuable industry connections — and have plenty of fun along the way.
What you can expect
TEST
Test the innovations of the upcoming season in real conditions – directly on the slopes.
TALK
Engage in face-to-face conversations with manufacturers and fellow professionals about the latest products, trends and developments in winter sports.
Trade
Find the best product portfolio for you customers, prepare your orders and benefit from on-site exchange and expert advice.
Team
Visit the SAZsport SnowTestival together with your team and strengthen your bond through shared activities and experiences.
Get your Ticket!
One-day tickets (€59), two-day tickets (€118), and three-day tickets (€177) are available for the SnowTestival.
Are you member of SPORT 2000?
Are you member of INTERSPORT?
Are you a free dealer?
Are you a member of the press and would like to get accredited?
This was the SAZsport SnowTestival 2025
Snow testival program 2026
Experience new perspectives, share your knowledge, and discover innovative products! And secure a limited spot in fantastic workshops — you’ll find the registration link in the respective daily program!
Check it out – your program overview!
Our Program 2026
You want more than just testing products?! Then check out the following highlights! Sign up for exciting workshops — spots are limited. You’ll find all further information and the registration in the program.
- HEAD: Ski Technique Workshop
- ORTOVOX: Snow Safety Workshop
- YARDSALE:Build Your Own Ski Pole Workshop
- NIVIA: nivia 3D finder Workshop
- KOHLA: Guided Ski Tour with Kohla powered by Rab
- BLACK DIAMOND: Sunrise Skitour
- BLACK DIAMOND: Skitour Guide
- SMITH: Park Training
Travel
SnowTestival 2026 will take place in the Kühtai ski resort (Alpenrosenlift, Kühtai 11, 6183 Silz, Austria).
Whether you’re coming by public transport or car, whether you want to stay overnight or not, we’ve put together all the information you need!
These are the exhibitors for 2026
FAQ
What is the SAZsport SnowTestival?
The SAZsport SnowTestival is the new B2B service platform for ski hardgoods – created by and for SPORT 2000 and INTERSPORT Germany – and open to all retailers in Germany, Austria, and Europe.
The SnowTestival offers a unique opportunity to experience, compare, and thoroughly test the latest product innovations — helping you perfectly prepare your orders for the 2026/27 season.
At the same time, it allows you to exchange ideas with manufacturers and peers on current products, trends, and developments in winter sports while expanding your professional network.
What can I test at the SAZsport SnowTestival?
You’ll have the chance to test the latest innovations to put together the best product portfolio for your customers.
More than 70 exhibitors will showcase a wide range of winter sports equipment — including the newest products in alpine skiing, ski touring, and freeride. Ski boots can also be tested, along with a variety of accessories such as poles, helmets, goggles, and protective gear.
How can I buy a ticket for the SAZsport SnowTestival?
Tickets can be purchased conveniently online here on the SAZsport SnowTestival website.
Are you a member of SPORT 2000 or INTERSPORT Germany?
Please contact your category management representative directly for your ticket. You will receive a code that can be redeemed in the ticket shop.
How do I receive my accreditation and lift pass?
Each participant must purchase a ticket in advance.
You will receive a confirmation email containing a PDF ticket with a QR code.
Please bring your passport/ID and the ticket with QR code to the SAZsport booth at the event entrance for registration. You will receive your personal accreditation and lift pass there.
The lift pass is valid for the specific ski day. If you participate on multiple days, please collect your new ski pass each morning at the SAZsport booth using your personal accreditation.
The test package for retailers includes the daily ski pass, test accreditation, coffee and tea throughout the day, workshops, and the supporting program.
How can I test products?
On-site, you’ll find leading brands showcasing skis, ski boots, poles, helmets, goggles, socks, base layers, gear care, and more.
A full list of exhibitors is available on the website.
Each participant will receive a sticker with a barcode, which should be placed on your ski pole, helmet, accreditation badge, etc. This barcode will be scanned to enter and exit the event area.
Additionally, you’ll receive personalized participant cards to leave as a deposit when borrowing test products.
Some exhibitors may still request an ID or bank card as an additional deposit.
Maximum test duration per product: 60 minutes. Ignoring this rule may lead to revocation of your accreditation.
Where can I park and how do I get there?
If traveling by car, please park in the parking areas designated for the ski resort.
If staying in town for several days, feel free to use the well-developed bus network.
Please note: Winter tires are mandatory from November to April, and a vignette is required on Austrian highways.
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